
Trade Marks - Don't Get Scammed
WARNING: Trade Mark Scam Emails in Active Circulation
Mirai Legal is aware of trade mark scam emails, which have been in active circulation since at least .
The scam emails:
- impersonate legitimate trade mark attorneys or trade mark lawyers;
- include false or misleading information about Australian trade mark law.
- falsely claim that a third party has instructed the scammer to apply for trade mark registration of the recipient's business name;
- suggest that the third party will apply for a trade mark for the recipient's business name within 24 hours;
- claim that the alleged third party is a startup, but their "research" has identified the recipient as the established user of the trade mark;
- offer services to the recipient to help protect their trade mark rights;
- claim that their "company policy" is to give the recipient the opportunity to apply for the trade mark;
- invite the recipient to call the scammer to prevent the threatened third-party application from occurring;
Fake firm names, domain names & contact details used by the scammers in the emails include the following:
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Note: It is expected that the scam will frequently migrate to other domain names and trading identities as service providers respond to shut down existing fraudulent domain names.




Such emails should be treated with extreme caution. If in doubt, please Contact Us or IP Australia for further information or assistance.
As a trade mark owner, trade mark applicant or business operator, it is important to be vigilant and to be aware of potential scams and to take precautions to avoid becoming a victim.
Common Scams
False Registration Services (Sent by Email)
These scams commonly target businesses which have publicly available email addresses. The target businesses might not necessarily have applied for or own trade mark rights.
A common example of this type of scam is as follows:
- The scammer may claim to be a legitimate trade mark attorney, lawyer, or agent and will often use a professional-looking logo, letterhead/signature and firm name — some scammers are known to impersonate legitimate IP attorneys
- The scammer claims that a third party has contacted them with instructions to register a trade mark that is identical to the recipient's business name.
- The scammer gives some information about the trade mark process — note: such information may be incomplete or inaccurate, and might not represent the correct position under Australian law.
- The scammer states they are contacting the recipient after "conducting research" which identified the recipient as the rightful owner of the proposed trade mark.
- The scammer offers the recipient the chance to thwart the third party's attempt by registering the trade mark themselves through the scammer.
- Contact details are provided to do so, usually including a phone number and/or email address.
In this instance it is important to verify the legitimacy of such proposals before responding or engaging.
Under ethical rules, lawyers and trade mark attorneys cannot breach their duties of confidentiality to their clients. This includes breaching confidentiality by contacting a business that might have rights to a trade mark they are instructed to file on behalf of their client, or discussing their client's instructions with an unrealted third party without the client's permission.
Should you receive such a proposal, we strongly recommend that you Contact Us or IP Australia for further advice.
False Renewal, Publication, Renewal, Registration and Advertising Services (Sent by Mail)
These scams are usually sent by mail, and are sent directly to the recorded owner’s or applicant's address, bypassing the official address for service.
It is common for these scams to use an official-sounding name and for the correspondence to resemble an Invoice or request for payment.
Common examples of these types of scam include the following:
- Offers to publish, register, advertise your trade mark application in a publication;
- Offers to "renew" your trade mark registration (Note: these are often sent a long time before the official renewal due date — always check the official renewal due date before renewing. Do not rely upon the date quoted in the correspondence as this may be inaccurate or misleading. Under Australian law, a trade mark cannot be renewed more than 12 months before the official renewal due date.);
Other Common Scams
Any of the following factors may indicate a possible scam:
- you receive an unsolicited offer to ‘publish’, ‘advertise’ or ‘register’ your trade mark in a foreign or international publication;
- you receive an unsolicited offer to ‘renew’ your trade mark registration (often more than 12 months before your trade mark is actually due for renewal);
- you receive a request for payment from an unknown source - especially if it comes from an overseas address;
- the correspondence has been sent directly to your address, when your address is not the formal address for service;
- the correspondence requests payment in a currency other than Australian dollars (eg Euros) and the amount appears to be significantly inflated;
- the correspondence relates to an Australian trade mark and has not been sent by IP Australia or your trade mark adviser;
- the correspondence looks like an invoice or has ‘fine print’ - check the reverse side for double-sided printing.
IP Australia has collated a list and several examples of unsolicited correspondence.
What can you do if you receive a suspicious communication?
If you receive a suspicious or unexpected communication about a trade mark or other intellectual property right:
- Verify the communication is legitimate before responding or making any payments;
- If in doubt: check with IP Australia, contact your trusted trade mark adviser or lawyer, or alternatively contact us.
- Consider reporting the communication to Scamwatch.gov.au.
Before engaging a professional IP firm, lawyer or attorney, it is prudent to confirm their registration with the relevant State/Territory Law Society, Law Association or Law Institute — for Queensland, this is the Queensland Law Society. Trade marks attorneys are registered with the Trans-Tasman IP Attorneys Board.
What can you do if you think you've been scammed?
If you think that you have been scammed, you can:
- Immediately contact your bank or financial institution (who may be able to stop or reverse payments made)
- Report the scam to ScamWatch.gov.au
- Seek support from IDCare (for identity theft incidents) or the Australian Cyber Security Centre (ACSC) (for cybersecurity incidents)
- Report the scam to IP Australia (if the scam involves impersonation of IP Australia or another government agency)
Policy Initiatives
Currently, IP Australia, and many other trade mark offices, publish addresses for both the trade mark applicant/owner and an “Address for Service”. The Address for Service is intended to be the address to which formal notifications and legal correspondence may be addressed.
In our view, publication of an additional address for the owner is redundant (given all official correspondence is meant to be addressed to the Address for Service). This publication also allows unscrupulous operatives to exploit the applicant’s address to send unsolicited correspondence.
While many trade mark offices publish warnings about unsolicited correspondence, many applicants - especially self-filers - are not sufficiently aware of scam activities. Many fall victim to such scams.
To help combat scam attempts, we can use our own address in place of the applicant's address. This is becoming common practice among trade mark advisers as it helps to limit exposure of the applicant to unsolicited correspondence.
Mirai Legal is also proud to have made submissions to IP Australia regarding the need for greater protection of personal information on the Trade Marks register. We proposed that IP Australia should remove the applicant/owner's address from publication and instead only publish the formal Address for Service. Alternatively, we suggested that IP Australia could consider utilising its online eServices platform for all communications regarding trade mark matters.
In early 2018, IP Australia formally recognised the issue of privacy protection and included it as an official Policy Issue for action across all IP rights administered by IP Australia.
Further Information
As we receive more examples of unsolicited correspondence, we will post them to our Trade Mark Scams photo album on Facebook.
The following links also contain further information about known trade mark scams:
- IP Australia Information: Unsolicited Invoices and False Billing
- World Intellectual Property Organisation (WIPO) Information: Warning - Misleading Invoices
- United States Patent and Trademark Office (USPTO) Information: Protect Against Trademark Scams

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